Monday 21 November 2016

Flagship urban regeneration projects aren’t the whole story





















Many, though by no means all, regeneration plans have at their core a flagship development or project which aims to act as a catalyst for regeneration. Arguably local authorities have become dependent on this approach, sometimes spending millions on new developments that never have the intended effect. This article will look at the regeneration of Walthamstow in East London E17, and argue that while the flagship project is important, other ingredients are necessary to realise the potential of large-scale developments as a catalyst for change.


When I first moved to Walthamstow in 2009, I naturally began to look at the locale through the lens of the regeneration expert. What was Walthamstow like back then? Walthamstow Village was widely regarded as the only affluent enclave. It was typical of its kind. Fairly close to the underground at Walthamstow Central, it was nevertheless tucked away behind the natural boundary of Hoe Street. It could be accessed via a ten-minute walk from the Centre, or via the steps downwards in St Mary Road up through the narrow alleyway by the Vestry House Museum.


The Village is secluded with narrow, windy streets. It is known as a ‘shooting ducks' mugging spot, a situation not aided by the mini-Holland scheme which has added to the sense of the local being walled in. Nevertheless, much like areas such as Highgate and West Dulwich, it had been a place of established affluence since the 1980s and 1990s. It has larger housing than the rest of E17, and Orford Road was one of the first places where gentrified restaurants and cafes emerged. The Village also has long-standing community representation and organisation. Geographical boundaries, larger scale housing and community organisation tend to be the usual ingredients of organic gentrification. 

Lloyd Park, on the other hand, was a bit of a neglected spot. It was an area with smaller housing, a unique and well-used but unmodernised park, and street upon street of Warner flats and houses, much of which was still social housing. Towards the edge of the park, facing the congested Forest Road was the William Morris Gallery. Quaint and rustic, and a Grade II listed building, it was so loved by the residents that they campaigned for its retention and improvement after cuts to its budget in 2007 by Waltham Forest Council. Nevertheless, it sat empty and a little unused for much of the time. 

The William Morris Gallery then received £1.5 million from the Heritage Lottery Fund, an amount matched by the Council’s £2.3 million and the Friends of William Morris Gallery’s £1 million. Monies were also dedicated by Waltham Forest to renovate Lloyd Park, and it all reopened in 2012. The gallery was painted internally and painstakingly restored with new multi-media exhibits. A café was built to the side of the building. Lloyd Park was also renovated, with an adventure playground, café and artist's studies (though fewer and more expensive than before).

There was a catalyst effect. The following year, the Bell pub, which sits on the corner of Hoe Street and Forest Road, was renovated and opened as a gastro pub, though with a slightly cooler chic. Then Bygga Bo, a Scandinavian café, opened a few doors down the road (now it's closing and the owners escaping to Brighton, but it is to be replaced by another ‘hipster’ café). Then the Wynwood café opened, similarly offering good coffee and food.

After a wobble, the newly built park café was taken over by La Delice in 2015, and for the first time had a professional operation, good coffee and good food. This was not the only catalyst effect. House prices began to escalate in a crazy way, particularly from 2014. The Warner flats, which, when restored in North London style (wooden floors, white walls, shabby retro furniture), were Victorian/Edwardian railway style two-bed apartments, ripe for a newly imagined lifestyle. These increased in price from around £180k in 2009 to around £450k in 2016. Now Hoe Street has an Italian deli and a craft beer emporium. And so it goes. There will be more.

So flagship projects can deliver regeneration (and gentrification). What is the theory behind them?

Their popularity and spread lay in the historic shift from state-sponsored redistribution of the post-war era to letting the markets rule from the 1980s. In the urban context, it meant that keeping cities together was no longer the function of the state, but had to rely on levering in private capital and creating the preconditions for secure investment. Security is more imagined that real, however, and in many ways, flagship regeneration projects are a big confidence trick…a confidence trick that nevertheless sometimes work. And sometimes they make cities more exciting places than were on offer in the dour 1970s.

Balancing organic regeneration and flagship developments is a terse problem and something that councils often don't get right. Take the example of the William Morris Gallery - how did this work as a flagship development? Firstly, it was odd to see something so elegant and beautifully restored right in the heart of Walthamstow. It both awarded the area cultural capital and, by increasing footfall, set the preconditions for secure investment. It made the area a known and talked about place in the national media. It looks exciting and happening, an area worthy of gentrifier investment. The place to be, as opposed to “ugh, Walthamstow...” and it’s associations with poverty, the dog track and the north circular.

Imagining, however, that flagship developments always deliver these kinds of results, misses the bigger picture.  Underpinning the regeneration of Walthamstow, and the Lloyd Park area, in particular, were the following elements:

·      An increasingly middle-class population who enacted the usual mechanisms associated with social capital, that is;
·      Strong community activism, which creates both a sense of guardianship and creative energy, facilitated by social media;
·      William Morris as a figurehead of creative design and socialism – the lure of East London political ideology;
·      A baby boom, meaning the presence of mum or parents in the park and on the street. This facilitated both consumption and security. Think about Jane Jacob's argument that, for local businesses to thrive, it needs more than two social groups providing foot traffic, and at different times. Parents were the added factor, alongside local workers and residents.
·      The Lloyd Park Children’s Centre, nestled in the Park and benefitting from the expansion of Sure Start (and bringing families from different social groups together), spearheaded adventure playing for the new generation, which has been the cutting-edge child development philosophy in recent years (think risky play, forest schools, and so on). 
·      A physical geography of township – Walthamstow is a place, a destination, not just a through road.
·      Hoe Street (5 minutes away from the Gallery), while very congested, has a physically attractive curve with a parade of old Victorian buildings in which the shops are housed. Still home to far too many takeaways and men's cafes perhaps, it now also has a gift shop and an Italian deli, after the William Morris Ward's Big Local paid for shop signs to be renovated from neon to painted ones.
·      The Gallery and park are well-maintained and staffed, in accordance with the ideas of the ‘broken windows theory,' leading to a sense of security.

So, what can we conclude from this? Flagship developments play an important role in creating cultural capital and secure investment structures in the neoliberal city, but they are not the only precondition for regeneration. Placemaking and regeneration involve people, and moreover, people who are involved. Facilitating organic creative innovation is critical, and democracy delivers change. Managing the necessary elements of security is important, delivered in a non-intrusive way. Moreover, seeding money to assist organic development (like painted shop signs) should be offered alongside showcase projects.

Lloyd Park is a success story of regeneration, delivered with (eventually) little criticism of its benefits. That gentrification has also occurred, inflating house prices is partly a product of those improvements, but has much to do with the London property market. Individual Council's have little room to maneuver in the face of the vagaries of the property investment in London.

Any council looking to improve their locales may want to take note of Walthamstow as a case study. Flagship developments are critical, but they aren't the whole story.

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